Abstract:
The internship made on Banglalink and its competitor’s advantages. I have tried to cover
external and internal factors of Banglalink compare to other telecom companies. This will help
company to make strategies to compete with upcoming market competitions.
I have chosen this point by counseling with my scholastic chief. The starting some portion of my
report contains the brief presentation of the chose organization and the targets, degree,
philosophy and confinements of the study.
I have chosen this point by counseling with my scholarly boss. The starting some portion of my
report contains the brief presentation of the chose organization and the targets, extension,
technique and impediments of the study.
In second ,I have mentioned about my working experience on Banglalink Digital
Communication Ltd. My job responsibilities and briefings are mentioned . Besides my job
responsibilities what I have done and learnt there, those were mentioned in second chapter.
Recommendation and observation were mentioned.
In third and final part I have mentioned and analysis my project. I have compared different type
of offers of Banglalink and it’s competitors . What steps are Banglalink taking for cost
minimizing, what offers are providing , ARPU ratio of years 2014 and 2015 for telecom
industries for comparison. There are digital marketing initiatives, budgeting, and network tariff
are mentioned. Findings and recommendation are mentioned with every point I have discussed.
Final step, I have discuss some recommendation about possible future steps Banglalink can take
for welfare of it’s own. Lastly conclusion and references are there .
