Overall HR activity of Dhaka Bank Limited
AuthorAhammed, Md. Sakil
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Today, banks operate in a complex, competitive and highly regulated environment. To thrive or survive, banks need to contentiously improve qualities, attracts more customers, and need to be more cost conscious. In other word, banks need to better manage their performance. Like every organization, the success of a bank depends on the performance of the employees and it is the human tendency to judge everything and everyone around them. If there are no fixed standards of judging they will start judging based on informal standards that can create negativity and impact the performance of the employee and in turn in the bank. So the effectiveness of an organization’s performance appraisal system is a prerequisite for ensuring the success of its selection, training and employee motivation practices. As one of the leading commercial banks of Bangladesh, Dhaka Bank Ltd (DBL) is moving toward the new dimension with its competitive human resources along with its sustainable promising performance. Its human resources division has been working as a strategic partner of the Bank in terms of implementing the strategies by placing the right man in the right place. DBL understand that to increase their revenue and profitability, they should emphasize on improvement of their performance through their recruited manpower. They design and hire more potential employees through their HR Strategy. Therefore it enables effective performance management implementation in the organization to manage risk, improve branch operations, design and execute more effective marketing campaigns, attract and retain more customers, and increase customer profitability. As part of the internship in Dhaka Bank, I have prepared the report on “The Overall HR Activity of Dhaka Bank Limited”. The aim of this study is to explore the operation and effectiveness of HR Practice and Policy relating to Dhaka Bank Limited.