BRAC University Institutional Repository

Rectangle Communications Ltd.

Show simple item record

dc.contributor.advisor Razzak, Mohammad Rezaur Fahim, Adnan Khalil 2014-12-21T05:13:47Z 2014-12-21T05:13:47Z 2014 2014-12-10
dc.identifier.other ID 10304092
dc.description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. en_US
dc.description Cataloged from PDF version of Internship report.
dc.description Includes bibliographical references (page 19).
dc.description.abstract Nowadays advertising and communications industry is very much complicated. In Bangladesh, this industry is growing so rapidly. For an advertising agency, the service quality is very significant to please its clients and delivering the service in less possible time is another competitive challenge. The overall situation becomes sensitive when an ad agency needs to deal with Social Client as well as Corporate Client. Both of these client categories has a distinguished set of complications in order to provide the service but Rectangle Communications Ltd. has managed it for last couple of years in best possible way to provide best service to its clients. RCL always maintain a standard to deal with the clients and again it also has some specific rules and compliance to handle every project and clients. Again, RCL’s strategic level decisions and SWOT analysis of business aspects always have an impact to overall business growth and future opportunity. Apart from these issues, RCL has some upcoming projects with some key clients, such as Robi, Hatim Group, Rakhsaani Foundation and Al- Arafah Islami Bank Ltd etc. en_US
dc.description.statementofresponsibility Adnan Khalil Fahim
dc.format.extent 26 pages
dc.language.iso en en_US
dc.publisher BRAC University en_US
dc.rights BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subject Business administration en_US
dc.title Rectangle Communications Ltd. en_US
dc.type Internship report en_US
dc.contributor.department BRAC Business School, BRAC University B. Business Administration

Files in this item

This item appears in the following Collection(s)

Show simple item record

Policy Guidelines

Search BRACU Repository

Advanced Search


My Account