• Login
    • Library Home
    View Item 
    •   BracU IR
    • Brac Business School (BBS)
    • Internship Report, BBA (Brac Business School)
    • View Item
    •   BracU IR
    • Brac Business School (BBS)
    • Internship Report, BBA (Brac Business School)
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Evaluation of customer service quality: a study on Jamuna Bank

    Thumbnail
    View/Open
    10204080.pdf (1.272Mb)
    Date
    2014-06-02
    Publisher
    BRAC University
    Author
    Saha, Abanti
    Metadata
    Show full item record
    URI
    http://hdl.handle.net/10361/3258
    Abstract
    The Jamuna Bank is a customer- oriented bank and their motto is “Your partner for growth”. The philosophy of the Jamuna Bank is to be the most caring and customer friendly provider of financial services, creating opportunities for more people in more places. The last three years business performance of the Jamuna Bank Limited is remarkable. The result was largely due to confidence and loyalty of the customer. The study is based on the evaluation of customer service quality of Jamuna Bank. It represents the overall service of the bank offering to its customers. Banks always try to offer the best customer service towards its customers and clients. Because the success in banking service depends on how the bank is doing well with its customers and clients. To conduct this study necessary information has been collected from the respondent’s opinion through a predefined set of questionnaire, company brochures, annual reports and service scenario. The necessary information has been c collected from company website. In conclusion it can be said that the level of customer’s satisfaction of the bank highly depends on total service of the bank which is provided by it. In current market scenario every bank and financial institution wants to provide its customers better service because if the customers are not satisfied then they switch the bank very easily. So here, problems are found to analyze the present condition of Jamuna Bank Limited, services to be improved and add extra features to satisfy current customers and attract new customers.
    Keywords
    Business administration
    Description
    This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
     
    Cataloged from PDF version of Internship report.
     
    Includes bibliographical references (page 78).
    Department
    BRAC Business School, BRAC University
    Collections
    • Internship Report, BBA (Brac Business School)

    Copyright © 2008-2019 Ayesha Abed Library, Brac University 
    Contact Us | Send Feedback
     

     

    Policy Guidelines

    • BracU Policy
    • Publisher Policy

    Browse

    All of BracU Institutional RepositoryCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    Statistics

    View Usage Statistics

    Copyright © 2008-2019 Ayesha Abed Library, Brac University 
    Contact Us | Send Feedback