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    •   BracU IR
    • School of Engineering and Computer Science (SECS)
    • Department of Computer Science and Engineering (CSE)
    • Thesis & Report, BSc (Computer Science and Engineering)
    • View Item
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    Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study

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    10101001.pdf (625.2Kb)
    Date
    2014-04
    Publisher
    BRAC University
    Author
    Ahmed, Wasifa
    Metadata
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    URI
    http://hdl.handle.net/10361/3218
    Abstract
    Online marketing is becoming a hot topic in every business sector, and gradually playing an important role in any company’s multi-channel marketing strategy. However, in Bangladesh this technology has not applied and there are many questions as how to attract the audiences to a certain website and social networking sites. This thesis is mainly about exploring online marketing and why do we need it in Bangladesh, the methodology required and the findings. Keywords: Online Marketing, Social networking sites, design-based methodology, empirical research.
    Keywords
    Computer science and engineering
    Description
    This thesis report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2014.
     
    Cataloged from PDF version of thesis report.
     
    Includes bibliographical references (page 34).
    Department
    Department of Computer Science and Engineering, BRAC University
    Collections
    • Thesis & Report, BSc (Computer Science and Engineering)

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