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    Brand awareness and business development through digital marketing

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    14204094_BBA.pdf (616.5Kb)
    Date
    2018-11
    Publisher
    BRAC University
    Author
    Hossain, Md Amir
    Metadata
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    URI
    http://hdl.handle.net/10361/11051
    Abstract
    am Md Amir Hossain (14204094) of BRAC University. I have done my internship from Cookie Jar a leading digital marketing agency of Bangladesh. I did my internship under client service department. I have worked with different brands and clients that gave a clear idea about digital marketing and how it is effective for brand awareness and business development. Moreover the report will be helpful for the reader to understand about digital marketing, how they work, their working method and challenges they face in the development process. Title of the internship report is “Brand Awareness and Business Development through Digital Marketing”. Objective of the report is to find an advantageous method to achieve their clients and make mark mindfulness among them. Presently Customers are exceptionally data searchers. They gather more data about an item before getting it. Web entrance in Bangladesh is key player for this wonder. The greater part of individuals are getting improvement through notices, however they are not coming to end period of clients buy venture, predominantly in high association buys. Brands are getting more touch point to achieve their objective gathering in this computerized period. More insights about discoveries are given this report. The effective consummation of this temporary position demonstrates that the eventual fate of promoting is in the hands of advanced. To close, it is required to embrace computerized stage to assemble a maintainable brand position and remain in the market.
    Keywords
    Business development; Brand management; Digital marketing
     
    LC Subject Headings
    Customer relations -- Management.; Online marketing; Branding (Marketing)
     
    Description
    This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
     
    Cataloged from PDF version of internship report.
     
    Includes bibliographical references (page 30).
    Department
    BRAC Business School, BRAC University
    Collections
    • Internship Report, BBA (Brac Business School)

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