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How media planning helps to get maximum exposure for a brand

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dc.contributor.advisor Ehsan, Subhat
dc.contributor.author Hasan, Md.Fuad
dc.date.accessioned 2018-12-23T08:26:16Z
dc.date.available 2018-12-23T08:26:16Z
dc.date.copyright 2018
dc.date.issued 2018-11
dc.identifier.other ID 14304113
dc.identifier.uri http://hdl.handle.net/10361/11039
dc.description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. en_US
dc.description Cataloged from PDF version of internship report.
dc.description Includes bibliographical references (page 34).
dc.description.abstract The Research has been done as a piece of BBA program and submitted as a piece of the Internship Program of the researcher. The analyst endeavored to distinguish the best stages of securing the highest GRP. The specialist worked in the TV, press and radio arranging branch of Bitopi Starcom BD and got to know media arranging process. The organization for the most part manages media arranging, media purchasing and execution. Present day period is the time of promoting and the probability of accomplishment of publicizing isn't just chosen by the nature of inventive. The act of media arranging, purchasing and usage assume an imperative job for fruitful crusade to get the ideal come about because of publicizing. There has been a substantial size of consumption behind TV, radio and press media. To utilize the speculation shrewdly media arranging is finished. In this research the scientist attempted to portray the instruments utilized in media arranging. This is a quantitative research, done in an extremely proficient manner, to show the activities done by media organizations and media arranging process. On the way toward getting ready media exercises plan on SINGER. en_US
dc.description.statementofresponsibility Md. Fuad Hasan
dc.format.extent 39 pages
dc.language.iso en en_US
dc.publisher BRAC University en_US
dc.rights BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission.
dc.subject Media en_US
dc.subject Bitopi Advertising en_US
dc.subject Spotlight en_US
dc.subject.lcsh Mass media
dc.subject.lcsh Marketing
dc.title How media planning helps to get maximum exposure for a brand en_US
dc.type Internship report en_US
dc.contributor.department BRAC Business School, BRAC University
dc.description.degree B. Business Administration


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