Abstract:
Janata Bank Limited with the slogan “Your commitment partner in progress” offers to explore the
universe of dynamic Banking in Bangladesh. It is a state claimed commercial bank and is cooking
the need of the bulk business people. Janata Bank Limited plays an important role of financial
sectors all over the country. It was corporatized on fifteenth November 2007. Janata Bank was
conceived with another idea of deliberate banking service with developing and differentiated
money related requirements of arranged financial improvement of the nation.
Janata Bank Limited is the second biggest public commercial bank among the others public bank
in Bangladesh. Janata Bank Limited called “janatar Bank” in bangla is the most popular and trusted
bank in Bangladesh. The Bank has set up another standard in financing in the Modern, Trade,
Agriculture and Foreign trade business. Means, this bank focuses every sectors of financial
activities in the country. Its different store and credit Items have additionally pulled in the
customers both corporate and people who feel comfort in working with the Bank. Understanding
the developing importance of promoting in keeping money division to exist effectively in the
present aggressive saving money industry, Janata Bank Limited practices its promoting techniques
genuinely and receive appropriate components of showcasing blend. Janata Bank Limited always
target customers test and investigate their financial needs and demands and according to their needs
they offer highly specialized products and services. Janata Bank Limited offer different kinds of
product like deposits product, cards, international business products, remittance services, loan and
advances products and others online services. Janata Bank Limited (JBL) sets competitive rates of
interest and commission for different kinds of bank products which is near by other banking
products and this creates a competitive environment among other banks. JBL try to reach at the
customer’s door by increasing its number of branches, ATM booth, mobile and online banking
system. JBL tries to enlarge its marketing activities by taking different steps. They tries to build
up a strong customer relationship by testing their needs and wants and according to customers
want they provide that kind of services.
Janata Bank Limited always try to keep their commitment safe for the customers and they are
success to earn trust from the customer besides few negativity. But, end of the day, they performtheir activities from a long period of time define them as one of the successful banking
organizations in Bangladesh. This report covers these area of JBL,
Over view of the Bank
Banking system
Services and products of Janata Bank
Constraints of this Bank
Recommendations for the Bank
