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    Analysis on consumer experience of HungryNaki.com

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    14104136_BBS.pdf (762.3Kb)
    Date
    2018-04-05
    Publisher
    BRAC University
    Author
    Bhattacharjee, Bristy
    Metadata
    Show full item record
    URI
    http://hdl.handle.net/10361/10286
    Abstract
    HungyNaki.com was first introduced in the year 2013.Hungrynaki.com is the first online food delivery service provider in our country. The report has been set up with a reason for giving an examination of all over customer experience on hungryNaki.com.Hungynaki.com is an e-commerce based organization which gives consumer to choose their desired food from various restaurants from their house. The organization believe that e-commerce segment in Bangladesh will blast very soon. Day by day peoples are becoming busy so they have not any extra time to manage for go to restaurants and pickup food so they are searching alternative option for enjoying their desired food from their existing place. Moreover, HungryNaki.com is early market in the business so it can pick up clients validity and has the first mover advantage. Nevertheless, considering some critical components like the time of delivery, the quality of food, value creation and price which are identified with consumer experience are analyzed thoroughly in this report by collecting information from various sources like primary and secondary. This report contains brief findings and reviewing of clients, surveying customers, site substances, write-ups and meeting with existing representatives. The background and history of organization also briefly discussed in this report. Furthermore, I have also discussed my each and every responsibility which I had to follow within my three months long internship period. Moreover, the company’s brief informational summary of my assigned department and the hierarchy of Hungrynaki.com also added in this report.
    Keywords
    HungyNaki.com; E-commerce; Food delivery service; Bangladesh
     
    Description
    This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
     
    Includes bibliographical references (page 48).
     
    Cataloged from PDF version of internship report.
    Department
    BRAC Business School, BRAC University
    Collections
    • Internship Report, BBA (Brac Business School)

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