Now showing items 1-20 of 22

    • Aarong 

      Jahan, Mobasshera (BRAC University, 2015-06-03)
      This report analyses the marketing strategies of the Aarong. Aarong is one of the most renowned fashion enterprises in our country. This report has covered almost all the strategies of Aarong for marketing its product. It ...
    • Aarong 

      Rahman, Mohammed Ashiqur (BRAC University, 2016-08-28)
      Aarong being a 37 years old organization is one of the leading retail lifestyle chains in Bangladesh. It has created a source of livelihood for about 65,000 artisans in various areas of the country and some of them are ...
    • Critical evaluation on health security scheme of AAF Artisans 

      Hasan, Syed Abeer (BRAC University, 2017-11-10)
      Aarong is a flagship of Bangladeshi heritage and tradition. BRAC established Aarong in 1978 as a supporting unit. The social enterprise was dedicated to creating economic opportunity for underprivileged artisans and rural ...
    • Customer satisfaction level of Aarong a social enterprise 

      Amin, Md Ashraful (BRAC University, 2015-12-06)
      “Aarong”, established in 1978, had recognized them as a pioneer cooperative grouping in the fair trade sector in Bangladesh. Aaron’s vision was to help the artisans so that they can restore their pride and self-esteem, ...
    • Effectiveness of recruitment and selection process of Aarong & Ayesha Abed Foundation 

      Shefa, Shefa Binta Zakir (BRAC Univeristy, 2017-04-19)
      The study of this report reflects one of the most popular retail chain Aarong a concern of BRAC and the project describes the Effectiveness of Recruitment and Selection process of Aarong and Ayesha Abed Foundation (A ...
    • Effectiveness of recruitment and selection process of Aarong : a study on project staff 

      Prava, Rini (BRAC Univeristy, 2017-04-25)
      The study of this report is a reflection of one of the top leading fashion retail store and social enterprise of BRAC “Aarong” and this report describes the Effectiveness of Recruitment and Selection process of project ...
    • Employee Engagement Programs Designed by Aarong for different levels of employees 

      Khan, Afreen (BRAC University, 2014-09-09)
      This report focuses on the different employee engagement programs designed by Aarong for different levels of employees. In this report I have talked about the organisation, its background, its vision, mission, values, product ...
    • HR compliance practice on fire safety system in Aarong 

      Barua, Piash (BRAC Univeristy, 2017-04-25)
      The report is all about “HR Compliance Practice on Fire Safety & System in Aarong”. Here, the whole report has been presented as a summary. Aarong is one of the most successful handicraft product providers in Bangladesh ...
    • Inside Aarong: marketing activities of an ethical brand 

      Khalid, Labib Ishmam (BRAC Univeristy, 2018-04-04)
      Aarong is the leading lifestyle retail chain in Bangladesh and is a 40 year old organization. It is the source of livelihood for about 65,000 artisans spread throughout the country of which some are reached through the ...
    • Marketing plan for new outlet of Aarong in Bashabo 

      Ahmed, Ashif (BRAC University, 2016-11-29)
      Aarong being a 37 years old organization is one of the leading retail lifestyle chains in Bangladesh. It has created a source of livelihood for about 65,000 artisans in various areas of the country and some of them are ...
    • Marketing strategies of Aarong based on different target market 

      Rusab, Habib Muhammad (Brac University, 2020-04)
      In this report a brief overview of Aarong‟s major business practices in terms of marketing and human resource management has been provided and highlighted. Their internal strategic analysis mentioning their completive ...
    • Marketing strategy and customer response of HERSTORY: designers wear by Aarong 

      Chowdhury, Fahmid Ahmed (BRAC University, 2017-08-30)
      Aarong one of the largest retail chain of Bangladesh is constantly developing it’s brand value and trying to take it to a new height. Following this restless effort, HERSTORY was launched on 13th May, 2017 which was ...
    • Practice of human resource management at Aarong 

      Aqib, Abrar (BRAC University, 2016)
      Aarong is one of the lifestyle retail chains in Bangladesh. It was established in 1978. Aarong operates under BRAC; a non-profit NGO operates its production as a part of a social enterprise model and provides the market ...
    • The recruitment and selection procedure of Aarong 

      Mitul, Tasbiya Rahman (BRAC Univeristy, 2018-04-04)
      The investigation of this report is the impression of a standout amongst the most well-known retail chain association "Aarong" and the task portrays the method of the enlistment and determination system of "Aarong". Afresh, ...
    • The recruitment and selection process of Aarong 

      Halim, Ishfaq (BRAC University, 2016-02-16)
      The study of this report is the reflection of one of the most popular retail chain organization “Aarong” and the project describes the Recruitment and Selection process for the position of “Sales Associates” along with the ...
    • The recruitment and selection process of Aarong 

      Zermin, Parisha (BRAC University, 2017-12-12)
      In this report I have talked about the overall Recruitment and Selection process of one of the most reputed retail chain organization Aarong. The first chapter discusses about the Objective, Methodology, Scope and Limitations ...
    • A study of Aarong social compliance and producer development (SCPD) and its role in encouraging its existing, next generation and declining producer to maintain export quality products 

      Tuz Zahra, Fatema (BRAC University, 2018-04-05)
      As one of Bangladesh's largest fashion retail chains under the umbrella of one of the world’s largest NGOs, Aarong extended its support to rural artisans by investing in their handicrafts for several years into its operations. ...
    • A study on how Aarong develops and introduces new product and implements its plan (HERSTORY) 

      Sharry, Sajid Imtiaz (BRAC University, 2017-12-21)
      Aarong one of the biggest retail chains in Bangladesh is persistently developing its brand value and trying to take it to a new height. Following this restless effort, HERSTORY was launched on 13th May 2017 which was ...
    • A study on recruitment, selection, training and development and critical challenges of Aarong- BRAC social enterprise 

      Moushumi, Naznin Akhter (BRAC University, 2016-08-22)
      The study of this report is the mirror image of one of the most popular retail chain organization “Aarong” and the project describes the Recruitment and Selection process and training –development process for the position ...
    • Web usability of Aarong e-commerce 

      Nimat, Nusaybah (BRAC University, 2015-06-28)
      Aarong is one of the famous fashion houses in Bangladesh who produces and sells handicraft made textile and non-textile products. In June 2014 Aarong launched its website. The online website of the company has been analysed ...