Now showing items 1-10 of 17
Relationships of physicians with pharmaceutical sales representatives and pharmaceutical companies: an exploratory study
(© 1996 Taylor & Francis Online, 1996)
Physicians were surveyed in Northwestern Pennsylvania to examine how they viewed their relationships with pharmaceutical sales representatives (PSR) and the pharmaceutical industry. Physicians viewed the PSR as an important ...
An experimental investigation of satisfaction and commitment in marketing channels: the role of trust and dependence
(© 1996 Published by Elsevier Inc., 1996)
This paper examines the independent and interactive effects of trust and dependence on satisfaction and commitment in a contrived dyadic exchange relationship. Trust and dependence were manipulated in a 2 × 2 factorial ...
Factors influencing customer trust in salespersons in a developing country
(© 1996 American Marketing Association, 1996)
Research on trust is limited in the context of developing countries. Because of its importance in facilitating exchange, this study attempts to assess the determinants of customer trust in salespersons in a developing ...
Explaining the commitment of family planning fieldworkers in Bangladesh
(© 1996 Guttmacher Institute, 1996)
Fieldworkers are a crucial component of the family planning program in Bangladesh; yet, the factors influencing fieldworkers' commitment--an important determinant of program effectiveness--have not previously been explored. ...
BRAC rural development programme IV: proposal for 1996-2000
(© BRAC, 1996)
Liberal learning for practical purposes: the feasibility of a BRAC University
(BRAC University, 1996-08)
BRAC RDP/RCP: annual financial review mission
(© BRAC, 1996-12-19)