Browsing by Subject "Consumer behavior"
Now showing items 1-6 of 6
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Consumer behavior of any medical centre focusing on Labaid Medical Centre
(Brac University, 2020-01)The internship report focuses on the work experience I have gathered as an intern in Labaid Medical Centre from the three-month period of my internship. I have mainly incorporated all of my experiences and provided all ... -
Consumer behavioral intention on purchasing Omera LPG
(Brac University, 2019-04)Omera Petroleum Limited is one of leading LPG company of the country. It started its business not very long ago but grabbed the market firmly and is on the leaderboards according to sales data. Among many competitors Omera ... -
Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study
(© 2012 The IUP Journal of Brand Management, 2012-10-01)Fast Moving Consumer Goods (FMCG) sector is one of the largest sectors in the economy of Bangladesh. In the last few years, the FMCG industry in Bangladesh has experienced a dramatic growth; both qualitative and quantitative ... -
Online marketing and it’s impact on the consumer behavior of Upoharbd.com
(BRAC University, 2017-08) -
Service marketing of The Merchants Ltd.
(BRAC Univeristy, 2017-06-05)Basically printing and packaging industry belongs to the tertiary industry among three industries. And The Merchants Ltd. is the pioneer of this sector in Bangladesh. The Merchants Ltd. established their business in 1983 ... -
Study on consumer behavior with special reference to preference of brands in tyre industry
(BRAC University, 2016-12-18)This report provides a study of entire tyre market of Bangladesh perception of CEAT AKKHAN LTD. For ease of understanding this report is segmented into five phase. First phase contains CEAT’s overview, mission-vision, ...
