Browsing by Subject "CRM"

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  • Rahman, Azizur (BRAC Univeristy, 2017-07)
    Business are in a constant race to increase profits, keep the current customer and gain new ones, competing for customers in a global market like never before. One of the many sets of tools aim at aiding the interaction ...
  • Quader, Mohammed Shahedul; Siddique, M. Abu Bakar; Ahmed, Ezaz (BRAC University, 2004)
    The aim of this paper is to identify wealth management services and the impact that e-commerce has had upon its range and delivery. The study reveals that e-commerce undoubtedly provides technological opportunities to ...
  • Rahman, Md. Saifur (BRAC University, 2010-08-29)
    Customer Relationship Management is an infrastructure that enables the delineation of an increase in customer value and the correct means by which to motivate valuable customers to remain loyal-indeed, to buy again. Customer ...